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CAREERS
Do you thrive on building meaningful connections with customers and driving growth?
Why join us?
- Be part of a dynamic and future-focused customer-owned bank
- Excellent career progression and professional development opportunities
- Join a team that’s growing together and shaping tomorrow
About the role
As the Marketing Manager of Customer Growth – Acquisition at Hume Bank, you will lead strategies that will shape the future of our customer relationships.
The role is responsible for developing and implementing customer acquisition strategies to grow our customer base. By integrating key marketing principles with customer lifecycle management, you will drive growth and engagement across the new customer and lead portfolios.
You will have a flair for creating targeted campaigns to support strategic priorities, with a focus on omni-channel customer engagement activities including onboarding and product/service communications as well as cross-sell/upsell campaigns.
Working collaboratively with cross-functional teams, you will bring marketing projects to life whilst aligning them with Hume Bank’s vision and values.
This is a full-time permanent position based at our head office in Albury, NSW. Flexible hybrid working arrangements, such as Working from Home, are available when residing in the Albury area.
What you can expect
Reporting to the Head of Brand, you will:
- Develop and execute a comprehensive customer acquisition strategy to drive growth and expand our customer base, leveraging both digital and traditional marketing channels.
- Create targeted campaigns to attract new customers, including promotions, events, partnerships, and content marketing.
- Develop a robust new customer engagement strategy to enhance loyalty and lifetime value through personalised marketing efforts which will include contributing to ongoing engagement programs.
- Utilise data-driven insights to inform marketing strategies, identify trends, and measure the effectiveness of campaigns.
- Ensure consistent messaging across all touchpoints to maintain a cohesive brand experience.
- Collaborate on cross-functional projects that support customer growth goals.
About you
To be successful in this role, you’ll have:
- Tertiary qualifications in marketing/communications or related field
- At least 5 years previous experience in customer acquisition and/or retention, performance marketing, product marketing or related field
- Strong track record of delivering successful commercial marketing strategies and driving growth
- Excellent understanding of data analytics, CRM systems, and marketing platforms
- Confident in utilising analytics to ensure we are providing impactful customer experiences
- Outstanding oral and written communication, interpersonal and stakeholder management skills with a collaborative mindset.
About us
At Hume Bank we’ve always believed the future is bright. And we’ve got a history of helping people in our community achieve their dream of owning a home. Since then, we’ve focused on making banking better and we want to make a real difference, empowering our customers, community and people, so we can thrive together.
We’re lucky we can do things others can’t, like sharing our success in real ways. This looks like better rates and services that have a positive impact on our customers’ everyday lives. We take a stand on the big issues that face the people around us and work towards being part of the solution.
Join us on a journey to a future that’s not just better, it’s brighter.
How to apply
If you’re excited about a brighter career, email your application to careers@
If you’re interested in this role but your experience doesn’t align perfectly, we encourage you to apply anyway, just make sure to include a cover letter to let us know why you’d be a great fit for the team.
Applications close: Monday 21 April 2025
This is a full-time permanent position based at our Head Office in Albury, NSW. Flexible working arrangements, such as Working from Home are available when residing in the Albury area.
Hume Bank is an equal opportunity employer and welcomes and encourages people from all backgrounds to apply. We are committed to building a culture that is inclusive, providing an ethical and diverse workplace where everyone is respected.
If you require any reasonable adjustments to the recruitment process or the role, please let us know by contacting careers@
Our process
- Once the role is closed, we review all applications against the requirements, creating a shortlist for further review.
- If your application is successful, you may receive an initial screening call to further assess your suitability, before being invited to an interview.
- We conduct two rounds of interviews, with the first interview being held with the supervisor and a member of our People Team. You may be invited back to a shorter second round interview with the head of the department.
- The final stage is to compete some quick compliance checks, before (hopefully) receiving an offer.
We are committed to providing all applicants with an outcome for their application.